Aussies Prep to Invade New Zealand

The Gruen Transfer is an Australian television program focusing on advertising hosted by Wil Anderson along with a panel of advertising industry experts. The Show is named after Victor Gruen, designer of the very first shopping mall and the term describes that split second when the mall’s intentionally confusing layout makes our eyes glaze and our jaws slacken, the moment when we forget what we came for and become impulse buyers. You can read up more about the show here.

A while back The Gruen Transfer put out these adverts on the reasoning behind why Australia should invade New Zealand.

Tom! hit the big red button mate, because “That was easy!” …

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1 Comment

  1. Dave Parrott says:

    I laughed so loudly at invade #2 I woke up my wife.

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